Job Details

Athletics Senior Strategic Communications & Operations Specialist, Temporary
Sonoma State University

Job ID: 104957
Location: Sonoma State University (Rohnert Park, CA)
Full/Part Time: Full-Time
Regular/Temporary: Temporary

Department Name
Intercollegiate Athletics

Salary and Benefits
Starting salary placement depends on qualifications and experience and is anticipated to be in the range of $4,104 to $5,917 a month.

This position is eligible for a broad range of benefits, including medical, dental, vision, life and disability insurances, retirement (CalPERS), tuition waiver, vacation and sick leave. In addition, 14 paid holidays are offered each year; 13 scheduled on specific days and a Personal Holiday that may be taken any time during the year.

A comprehensive benefits summary for this position is available online by clicking the View Benefits Summary link or by request from SSU Human Resources.

Application Deadline
This position is open until filled. For full consideration, please submit application, along with cover letter and resume, by 8am on January 2, 2020. Please refer to the Application Process section of this posting for additional details.

Conditions of Employment
This is a full time, temporary, exempt position. Reappointment to this position is dependent upon the individual's performance as well as administrative and budgetary considerations. The university reserves the right to terminate this appointment earlier than the scheduled expiration date.

Responsibilities
Sonoma State University is committed to achieving excellence through teaching, scholarship, learning and inclusion. In line with our Strategic Plan and our Seawolf Commitment, our values include diversity, sustainability, community engagement, respect, responsibility, excellence and integrity. We strive to cultivate a community in which a diverse population can learn and work in an atmosphere of civility and respect. We encourage innovation, experimentation and creativity, as well as contributions to equity and inclusion, in the pursuit of excellence for all members of our university community.

Reporting to the Senior Associate Director of Athletics, the Senior Strategic Communications & Operations Specialist is responsible for all functions involving media relations, in-game event management, maintaining historical records, and NCAA-mandated statistics for assigned intercollegiate teams. The incumbent is responsible for developing and maintaining relationships with relevant internal and external constituents to ensure that the public receives relevant, timely, and desired information about the intercollegiate athletics and its programs.

Working under general direction on a broad range of projects, the incumbent provides strategic direction to develop communication, marketing and public affairs plans to support long-term objectives of the Athletics Department while increasing the visibility of the University's athletic programs.

Major duties of this position include, but are not limited to, the following:
- Independent performance of specialized and varied communication assignments related to public and media relations and athletics marketing including developing media relations plans.
- Coordinates press conferences as needed (special event, postgame); coordinates media needs before, during and after events.
- Produces weekly sports updates and distributes them electronically to opponents, media, fans, and staff; maintains department website; oversees the video production of sporting events.
- Writes press releases, including post-game stories, student-athlete signings, awards, new hire announcements, rankings, etc. for assigned sports; maintains photo files of coaches, staff, and student-athletes for use in brochures, on the web, and in the media; pitches feature story ideas to local, regional, and national media outlets; updates student-athlete hometown media outlets; strategically develops, produces, and implements creative marketing content, video, social media and website campaigns for the Department of Intercollegiate Athletics.
- Maintains and updates all-time statistical record database; maintains database of student athlete biographical information.
- Provides reports of weekly and yearly statistics to CCAA and NCAA; generates game statistics using computer-based programs (The Automated Scorebook, State Crew, etc.).
- Assumes duties as official scorer, PA announcer, scoreboard operator, etc. as needed; serves as play-by-play announcer, as needed, on Seawolf Sports Network.
- Facilitates interaction with coaches, student-athletes, media relations, administrators.
- Serves on committees and provides lead coordination of award programs, including Student-Athlete Award Night (The Wolfies), nominating student athletes for Player of the Week and post-season awards.
- Represents Sonoma State University at CoSIDA and national post-season events, as needed.
- Provides lead work direction to staff and on-site work direction to student assistants at home contests, which includes event management, and coordination duties to ensure event student assistants take scheduled meal breaks and record times worked.

Operations:
- Develops and implements marketing and promotion plans to maximize exposure, and attendance for all programs in alignment with the overall strategic plan; solicits outside parties to arrange for group ticket sales to Athletics department events.
- Coordinates social media (Twitter, Facebook, Instagram, Snapchat etc.) as it pertains to marketing and promotions; coordinates the distribution of marketing materials to sponsors, local vendors and University departments; and develops and implements in-game promotions.
- Develops student and community outreach and public relations plans; serves as the liaison with student organizations and community groups as it pertains to increasing awareness and game attendance; and engages in various community outreach initiatives.
- Develops relationships with current and potential clients and represents Sonoma State at various networking events.
- Oversees game day operations, including set up and break down for events, writing scripts, PA content, sponsor fulfillment, music/band coordination, and spirit squads.
- Assists the Senior Associate Directors with sales of a full menu of group ticket packages to corporations and the general public.

Perform other secondary duties as assigned.

Duties take place in an office setting located at Sonoma State University, with additional duties performed both indoors and outdoors in various locations on and off campus as it relates to coordinating and supporting events and programs. As an exempt employee you have some flexibility in your schedule, however, you must be available during the regular campus hours Monday through Friday to meet the operational needs of the campus and department. Evening and weekend hours may be required and will be specified only by the supervisor to meet operational needs. Incumbent will travel (by air, bus, automobiles) to conference, regional, and national post-season events with teams, including overnight stays away from campus. The incumbent must maintain regular and acceptable attendance at such levels as the Appropriate Administrator determines.

This position requires, with or without reasonable accommodations, the ability to frequently sit, move or stand to work in office and/or game facilities, be at a computer for 6-8 hours/day, occasionally reach with hands and arms, climb or balance, stoop and kneel and lift objects of up to 50 lbs in weight.

Qualifications
This position requires a bachelor's degree from an accredited institution and up to two years of related professional or technical experience. Three to five years of collegiate athletic media relations experience strongly preferred. In addition, the incumbent must possess a comprehensive and in-depth knowledge of communication, public affairs, media, marketing, and/or media relations theories and concepts in order to develop and execute communication strategies and plans to promote the University's Athletics Department. Expert knowledge of university communication objectives and ability to translate them into effective communication and media campaigns, along with expert writing, editorial and verbal communication skills with a solid foundation in the composition of various communication vehicles are necessary for success in this role. This position requires solid computer skills including, but not limited to, advanced proficiency with Microsoft Office and Google Suite and experience using the internet as a research tool. Intermediate skills with desktop publishing software (such as lnDesign, Photoshop, and video editing software such as iMovie, Adobe Premier and Adobe After Effects) required, along with thorough knowledge of and ability to use effectively media outlets (Facebook, Twitter, Instagram, SnapChat, YouTube, HootSuite). Experience with Stat Crew, Next Gen, BoxCast, TheFOSH, Filevilla, SIDEARM, SIDEARM ftp server, SIDEARM xml, VidSwap, VolleyMetrics, and/or livestat preferred.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily and possess the knowledge, skills, and abilities indicated below:
- Advanced ability to analyze and select pertinent facts to integrate into communication vehicles.
- Ability to use market research to enhance the impact of communication strategies and campaigns.
- Knowledge of interview techniques and the ability to define and deliver media messages;
- Ability to effectively manage media relations and apply effective media strategies and techniques.
- Demonstrated ability to market story concepts to university officials and media outlets.
- Comprehensive knowledge of marketing and research techniques and methods.
- Ability to perform detailed work with accuracy under time pressures.
- Ability to provide lead work direction;
- Expert networking and interpersonal skills including strong consultative and persuasive skills to work with internal and external constituents and the media.
- Demonstrated ability to establish and maintain effective inclusive working relationships amongst diverse populations including staff, faculty, administration, students, and other internal and external constituents.
- Must be able to accept constructive feedback and work cooperatively in group situations.
- Must also possess the ability to operationalize sustainability concepts (economy, society, environmental) into all aspects of performing job duties.

Qualification Note
Evidence of degree(s) or certificate(s) and/or license(s) required at time of hire.

Physical Requirements
Requires successful completion of a pre-placement physical exam.

Application Process
Click the "Apply Now" to apply to this position, materials submitted with your application will not be returned. For questions related to the application process, please reach out to Human Resources (hr@sonoma.edu | 707.664.3100).

Qualified candidates must submit the following to be considered:
1. Cover Letter and Resume - application system only allows one document to be uploaded, so cover letter and resume must be included in the same MS Word or PDF file (file name should not contain any spaces or special characters)
2. Online Employment Application (complete entire application, resume/cover letter will not substitute for any part of the application)

A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current employees who apply for this position.

The ADA Coordinator is available at 707.664.2664, to assist individuals with disabilities in need of accommodation during the hiring process.

Other Information
Equal Employment Opportunity: The University is an Affirmative Action/Equal Opportunity Employer. We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status.

Mandated Reporting: This position may be considered a "mandated reporter" under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.

About Sonoma State University
Sonoma State University, located 48 miles north of San Francisco, is one of the 23 campuses of the California State University. Sonoma State University is a liberal arts institution with an enrollment of approximately 10,000 students and 530 full-time and part-time faculty. Our beautiful campus is located in Rohnert Park, at the foot of the Sonoma hills in the Wine Country.

Sonoma State University is proud to be a smoke-free campus, where smoking and other uses of tobacco products, such as smokeless tobacco, the use of e-cigarettes and similar devices, are prohibited.

Sonoma State University's Jeanne Clery Act Annual Security Report is available at http://www.sonoma.edu/ps/about/jeanneclery.html; Annual Campus Housing Fire Safety Report is available at http://www.sonoma.edu/housing/general-info/emergency-prep/fire-safety.html.

Contact Information
Sonoma State University
Human Resources
Main (707) 664-3100
Fax (707) 664-3196
1801 East Cotati Avenue
Rohnert Park, CA 94928
hr@sonoma.edu








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